30 Nov, 2011
Los Angeles Times - 11.28.2011
Eat Mor Chikin. Eat More Kale. They’re both catchy slogans, sure, but one is backed by a willing-to-fight fast-food company. The other is backed by a willing-to-fight Vermont entrepreneur. And they're at odds. Chick-fil-A has trademarked the phrase “Eat Mor Chikin,” using it alongside images of cows. The cows -- they're poor spellers but determined to get their message across -- use the phrase on hoof-painted signs. The cows are trying to spread the word about the delightfulness of Chick-fil-A products, which, quite obviously, are not made of beef. Read more...
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