With the holiday season approaching, we are looking for unique stories to pitch to various TV, newspaper and online publications to highlight the importance of buying local. We want to hear all the awesome things you have planned for your small business in the coming months. Below are two topics we are pursuing as possible media leads. Please reply with specifics on your promotions and contact information for possible interviews.
SMALL BUSINESS SATURDAY – November 24, 2012:
Are you planning any special promotions or retail sales? Please describe them and how they stand out from what other businesses in your community are doing.
Would you be willing to share your sales figures?
Do you think joining a buy local campaign like Independent We Stand and promoting Small Business Saturday has helped shoppers find your store? If not, what else do you think might help?
- Do you run any special promotions to entice people to buy local for holiday shopping? Please describe them.
- What kinds of annual charitable donations does your business do during the holiday season?
- Does your business have a special holiday tie-in (products, family story, etc.)? Please describe them.
Interested in sharing your stories? Tell us how you plan to participate in Small Business Saturday and promote buying local for holiday shopping. Please reply to firstname.lastname@example.org with the specifics of your promotion. Don’t forget to include your business name and contact information in case a reporter wants to