Posts Tagged "Distribution Trap"

Are You in the Customer Trap?

Are You in the Customer Trap?

Andrew R. Thomas,’ Ph.D., follow- up book, The Customer Trap, details the long-term consequences of relying solely on these businesses to become profitable. His question to you is…

Apple Now in Walmart’s Distribution Trap

Apple Now in Walmart’s Distribution Trap

Over the years, I have written in this space how a Megacustomer (one that equals more than 10% of a firm’s total revenue) will ultimately capture the lion’s share of value from its supplier.

A Once-Great U.S. Manufacturer Destroying Itself

A Once-Great U.S. Manufacturer Destroying Itself

For anyone with any sense at all, a “partnership” with Wal-Mart really means loss of control; lower and lower costs; a cheapening of product quality; a diminishing of brand integrity; and, ultimately, the off-shoring of U.S. manufacturing jobs.

The Devolution of Marketing

Another great article from our friends Andrew Thomas and Timothy Wilkinson that looks at what is wrong with current thinking in the marketing and distribution world.

An Independent Christmas

Deep down, we all know that “buying American” makes a far greater impact on the economy than the purchase of foreign-made goods. Equally important is where the goods are bought. The evidence is clear that shopping at locally-based, independent outlets makes a much bigger contribution to economic development than buying at national or global retail chains. Read more…

AMA Names The Distribution Trap 2010 Berry-AMA Book Prize

The American Marketing Association Foundation (AMAF) has named The Distribution Trap: Keeping Your Innovations from Becoming Commodities (Praeger) as the recipient of the 2010 Berry-AMA Book Prize for the best book in marketing. The Distribution Trap, by Andrew R. Thomas, Ph.D. and Timothy J. Wilkinson, Ph.D. explains that it is time for U.S. companies to wake up to the destructive mass-marketing theories that have cut their profits, diminished their reputations,…read more →

The Distribution Trap.

Why is it that U.S. manufacturers of all shapes and sizes allow themselves to be pushed around by discount retailers, to the extent that they often cede control of their own supply chains to the big boxes?  Read more…

Independent We Stand
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