Posts Tagged "small business advice"

Social Media Helps Small Businesses Compete

Social Media Helps Small Businesses Compete

While big brands such as Walmart and Home Depot have huge marketing budgets that allow them to purchase millions of dollars in print, online, radio, and TV advertising, small business owners have fewer resources when it comes to getting the word out about their products and services. Enter social media.

It Pays to Be 'Liked'

It Pays to Be 'Liked'

I always encourage small business owners to be students of media; take the time to look beyond the obvious and see marketing strategies in your surroundings.

The 5 Worst Pieces of Advice for Small Business Owners

The 5 Worst Pieces of Advice for Small Business Owners

When you’re starting a business, there’s no shortage of people eager to hand out advice. It seems that everyone, even someone you’ve just met, has an opinion on how you should be developing your product, running your marketing, handling your finances and much more.

How to Make Your Small Business Look BIG

How to Make Your Small Business Look BIG

For small businesses, competing with large corporations can seem like a battle of David vs. Goliath. Given their limited staff and access to resources, small businesses often lack the name recognition necessary to secure larger, more lucrative contracts.

5 reasons your startup is failing at PR

5 reasons your startup is failing at PR

Wondering why your startup is being ignored by the press? It may be a for a good reason. In an effort to help you get the most out of your communication efforts, I’ve outlined five common PR mistakes that startups often make.

Tell Your Main Street Tale

Tell Your Main Street Tale

Sharing your story with customers will help them relate to you and choose your small business over the big box competition.

How to Get Out of Your Comfort Zone

How to Get Out of Your Comfort Zone

ome companies can successfully serve a niche market for years. Many others, however, will need to explore new markets, new customers, new products, or new competencies at some point to continue their growth path.

8 Small Business Tax-Saving Tips

8 Small Business Tax-Saving Tips

As we near the end of a tumultuous 12 months with a tug-of-war on tax reform in Congress, many small-business owners are probably wondering what they need to know about their 2012 taxes. Here’s a list of tips that can save you money

Independent We Stand
Independent We Stand Independent We Stand