Selling Delight: The Small Business Advantage
by Charles Barr, Co-founder of LVRG I was at a dinner gathering a few weeks ago, and some of the guests were talking about trips they’d recently taken. One of the attendees told a story about a weekend getaway, where his wife and kids visited an ice cream shop in Chicago. This particular ice cream shop was recommended by another family, so they were eager to go. One night after…read more →